DIRECTV
Provider ProfileNationwide · Bars · Restaurants · Hotels · Healthcare · Business TV

DIRECTV for Business —
Premium Commercial Television. 99% Signal Reliability.

DIRECTV for Business delivers premium commercial television with 185+ channels, industry-leading sports programming, and 99% nationwide signal reliability. Whether you operate a bar, restaurant, hotel, hospital, senior living facility, or office, DIRECTV has purpose-built packages with appropriate commercial licensing for each environment. Fibi sources and negotiates DIRECTV for Business on your behalf, at no cost to you.

99%
Signal Reliability
185+
Channels Available
NFL
Sunday Ticket Exclusive
$0
Advisory Fee

The Leader in Sports — NFL Sunday Ticket & MLB Extra Innings

DIRECTV holds exclusive rights to more live NFL and MLB games than any other commercial TV provider — a primary driver of customer traffic for bars and restaurants during football season and playoffs.

Solutions

DIRECTV for Business Packages

Purpose-built commercial TV packages for every business environment — bars, hospitality, healthcare, nonprofits, and offices.

Commercial TV — Public Viewing

DIRECTV commercial packages for bars, restaurants, lounges, casinos, and entertainment venues — licensed for display to customers and guests. Channel tiers from 48+ to 185+ channels, including regional sports networks and premium sports packages (NFL Sunday Ticket, MLB Extra Innings). Up to 4 HD receivers included with professional installation. The MVP Marketing Program provides sports promotional materials, weekly schedules, and listing on the Sports Bar Finder directory.

Business Private Viewing

Business-licensed television for employee-facing and waiting area environments — health clubs, gyms, banks, salons, auto shops, and corporate waiting rooms. Packages from 48+ to 185+ channels with ESPN and sports networks at the Entertainment tier and above. DVR service available for recorded content. Up to 4 HD receivers with standard installation. Suitable for any business where TV is an employee or customer amenity rather than a primary attraction.

Hospitality TV — Hotels, Hospitals & Senior Living

DIRECTV hospitality solutions for hotels, motels, resorts, hospitals, and senior living facilities. Multiple deployment options by property type and size: the DIRECTV Residential Experience (DRE) system for large properties seeking a full residential-style guest room experience; the HD COM system for compact, energy-efficient commercial installations; and the Advanced Entertainment Platform (AEP) for 4K HDR capability. Packages from 55+ channels with per-room pricing. STAYCAST enables guests to stream personal content on the in-room TV via Chromecast.

Nonprofit TV Program

Exclusive nonprofit pricing on the Business Entertainment Pack for qualifying charitable and educational organizations with sleeping rooms and common areas. Significant savings versus retail pricing through a fixed-rate agreement. Requires 36-month minimum commitment. Eligible organizations include nonprofit healthcare facilities, religious organizations with guest accommodations, educational institutions, and community organizations.

Spanish-Language Programming

Commercial Spanish-language packages (Óptimo Más Pack, Más Ultra Pack) for businesses serving Spanish-speaking customers — 125+ to 150+ channels. Music Choice Spanish-language music add-on included in select tiers. Available for both public viewing and private/business environments. Relevant for restaurants, hotels, and retailers in multicultural markets.

International A La Carte Channels

International programming for businesses serving multicultural customer bases — a la carte channel packages for Mexican, Japanese, Chinese, Korean, Vietnamese, Filipino, Italian, and other language markets. Options include DIRECTV Deportes México Plus, Nippon TV, MandarinDirect, VietDirect, FilipinoDirect, KoreanDirect, ItalianDirect, and TFCDirect. Addable to commercial packages to serve diverse communities.

Music Choice — Commercial-Free Business Music

Music Choice Premium provides 80+ commercial-free music channels for business environments — background music for retail, healthcare waiting areas, restaurants, and offices without copyright licensing complications. The Music Choice app adds 150+ additional streaming channels. Available as an add-on to DIRECTV commercial packages. Eliminates the need for separate background music licensing agreements.

Industries Served

Commercial TV for Every Business Type

Food, Beverage & Entertainment

Bars, restaurants, lounges, and casinos — public viewing commercial licenses with sports packages (NFL Sunday Ticket, MLB Extra Innings), regional sports networks, MVP Marketing Program support, and Sports Bar Finder listing.

Healthcare & Senior Living

Hospitals and senior living facilities — hospitality packages with per-room pricing, DRE or HD COM system options, premium channel add-ons, and STAYCAST for guest personal streaming.

Hotels & Offices

Hotels, health clubs, banks, salons, and waiting areas — private viewing and hospitality packages with appropriate commercial licensing, DVR options, and flexible equipment configurations for any property size.

Why DIRECTV

Key Strengths

99% Signal Reliability — Nationwide

DIRECTV satellite delivery provides nationwide availability with 99% worry-free signal reliability, independent of local cable infrastructure. Coverage extends to locations where cable service is unavailable or unreliable — rural hotels, remote facilities, and businesses in underserved cable markets.

Leader in Sports Programming

DIRECTV holds the most comprehensive commercial sports rights of any TV service — NFL Sunday Ticket (most live NFL games not on local broadcast), MLB Extra Innings, and multiple college sports networks. For bars and restaurants, DIRECTV's sports exclusives directly drive customer traffic during major games.

Purpose-Built for Every Business Type

DIRECTV for Business offers distinct packages and licensing for public viewing (bars, restaurants), private viewing (waiting rooms, offices), hospitality (hotel rooms, hospital rooms, senior living), and nonprofit environments — with appropriate licensing, pricing, and equipment configurations for each use case rather than a single commercial license applied broadly.

MVP Marketing Program

The DIRECTV MVP Marketing Program provides commercial customers with branded promotional materials, weekly sports schedule distribution, and listing on the Sports Bar Finder directory — active marketing support to help bars and restaurants attract customers for major sporting events.

FAQ

Common Questions About DIRECTV for Business

Get a Free DIRECTV for Business Quote Through Fibi

Fibi will evaluate your business type, location count, sports programming requirements, and hospitality needs — and negotiate DIRECTV commercial pricing on your behalf. No obligation, no sales pressure.